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Why Perception Helps Determine Your Competitive Advantage

Why Perception Helps Determine Your Competitive Advantage

Our perceptions are essential to creating new ideas and innovations as we search for better ways to generate customer value, revenues, and profits. A limited perception, such as mental blocks, tunnel vision, and resistance to change, can significantly hinder creativity and problem-solving abilities. 

Your mindset typically already has a perception. Americans, for example, generally see trends linearly, but Asians usually see trends as cyclical. That’s a big difference in how you approach issues or opportunities.

Because perception shapes how you see problems, opportunities, and solutions, it is a fundamental driver of creative thinking. Perception lets you notice similarities, contrasts, and relationships that you might otherwise overlook.   

However, viewing the world from a different perspective can be challenging. Fresh eyes open up new possibilities. Overcoming our limited perception means challenging our existing beliefs, seeking diverse perspectives, and cultivating a mindset of curiosity and openness. 

Perception is critical to shaping creativity. It determines how we interpret the world and generate innovative ideas. Expanding our mindset and perceptual horizons can unlock our creativity, improve our problem-solving abilities, and help us make better decisions.

If you want to create a competitive advantage and move your company to new heights,  check out my website— and blogs for more information. 

I encourage everyone to share their comments and insights in the comments section or email me at jzitek@harborcapitalgroupinc.com   or in my blog posts; we’ll all learn from one another.

Cheers,

Jim Zitek

612-978-7222

I help companies create their competitive advantage.

 

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